Riton Optics MPRD 2

Riton Optics Releases New Pistol Red Dots

August 26, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (27 August 2021) Riton Optics is excited to announce the launch of the new 3 Tactix MPRD 2 and 3 Tactix PRD 2.

As the world’s only Military and Law Enforcement Veteran Owned optics company, Riton has made their mark in the industry by providing quality, value and service superior to market competitors. In their mission to provide best-in-class products and service, Riton’s core focus is always on the customer, including customer product testing and customer influenced product development.

After reviewing customer feedback from the popular 3 Tactix MPRD and 3 Tactix PRD , Riton has developed a highly accurate and durable version two. The new MPRD 2 and PRD 2 are very versatile pistol red dots with shake awake technology, auto brightness, auto shutoff and low battery indicator.

Brady Speth, CEO and Founder of Riton Optics “After launching our first micro pistol red dot last year with great success, our team went above and beyond to create two new red dots that are both tough and affordable.”

Also, unlike many pistol red dots on the market that are made from polymers, both the MPRD 2 and PRD 2 are made from 6061 aircraft grade aluminum and has fully multi-coated, HD glass lenses for optimal clarity and long-lasting performance. It is also waterproof fog proof and shockproof up to 1500Gs.

The MPRD 2 and PRD 2 are available online at ritonoptics.com and will soon be available through any of Riton’s dealers and distributors.

About Riton Optics 

Riton Optics is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that a customer’s hard-earned dollar should buy quality optics with the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson, Arizona and is backed by the Riton Promise Warranty which includes rapid new product replacement on all returns. For more information on Riton Optics and to SEE THE DIFFERENCE, visit www.ritonoptics.com

Sporting Classics Chris Dorsey

Riton Optics Newest Sponsor of Sporting Classics with Chris Dorsey

February 8, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE.

Tucson, AZ (09 February 2021) – Riton Optics is a proud new sponsor of Sporting Classics with Chris Dorsey.

Sporting Classics with Chris Dorsey reached more than 7 million viewers in its second season on Outdoor Channel. In addition to its cable TV run, the series re-airs in syndication on 113 broadcast stations as well as numerous streaming and OTT platforms.  The hit series brings one of America’s greatest adventure magazines to the television space and features the finest hunting and fishing destinations on Earth as well as the best sporting equipment including Riton’s line of high-performance optics.

Sporting Classics with Chris Dorsey is a perfect platform for us. We are excited for this new sponsorship and for Riton to be seen to a whole new viewership” said Tony Tarantino, Director of Marketing at Riton Optics.

Host Chris Dorsey has been called the ‘brand-father’ of outdoor television having helped create and launch 56 series in the outdoor genre and has produced an equal number of series in mainstream television, including for such networks as ABC, Discovery Channel, History Channel, HGTV, Travel, DIY, ESPN, WGN America, National Geographic, Nat Geo Wild, Destination America, Oxygen, and all the outdoor networks.

Riton Optics has continued to grow since it began in 2013. As the only military veteran and law enforcement optics company in the world, Riton owes its rapid growth by providing high quality optics and high-end customer service at every price point.

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com

Ballistic’s Best Names Tactix Series Best New Scope Line

December 15, 2020 by Emily Phillippi in News Stories

Tucson, AZ (15 December 2020) – Each year Ballistic magazine presents readers with the Ballistic’s Best edition featuring all of the top brands and products. Riton Optics is proud to announce their title of Ballistic’s Best New Scope Line in this year’s edition.

Ballistics Best Winner

In January of 2020, Riton Optics released an all new product line, including the Primal (hunting), Tactix (tactical) and Conquer (long distance) series of optics. The Tactix series, specifically, features red dots and Low Power Variable Optics (LPVO) that are built to withstand the demands of the tactical end user. Optimal for short range shooting and tactical weapons platforms, the Tactix series provides high performance, high quality, compact optics.

The Riton Optics Tactix series has claimed the Best New Scope Line designation in the Ballistic’s Best edition. Ballistic specifically features Riton’s 5 Tactix 1-6×24 as being the best valued scope when compared to other scopes in its class. With Riton HD glass and a proprietary illuminated, First Focal Plane (FFP) reticle, this optic is a high-quality riflescope at a budget friendly price.

“We are honored to receive such a distinguished award in the industry,” says Brady Speth, CEO and Founder of Riton Optics. “This honor further supports our focus to continue providing consumers with best-in-class products backed by the industry’s best service.”

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com.

Rapid Growth Leads to Large Expansion for Riton Optics  

November 18, 2020 by Calley Carpenter in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (18 November 2020)- Former U.S. Air Force service member and Capitol Police Officer, Brady Speth started Riton Optics in 2013 with the initial consumer sales starting in 2016. What originated with scopes literally being sold out of a backpack, transformed into a well-developed, highly sought after product line that provides consumers with better value and service. 

In those humble beginnings in 2013, Speth and his wife operated the company from their Arizona residence, designing and testing products with the support of Speth’s military and law enforcement relationships. In 2016, as enthusiasts became more familiar with this newcomer to the optics market, Riton made its first move into a commercial space on Tucson’s east side. In just one year, an adjacent space was acquired to double the space, in order to keep up with customer demand. Two years later in 2018, the company had again outgrown the building and expanded to a new facility to double their operations space. 

After continued unprecedented growth in an additional two year time period, Riton once again outgrew their space and on October 23rd of this year, Riton celebrated the grand opening of their new building. With over 10,000 square feet of space and property for continual expansion, this beautiful new structure features an engaging front lobby area with custom displays, a full studio for media and significant floorspace for operations, quality control and warehousing. 

Regarding the new space, Riton’s Chief Operating Officer, Carrie Speth commented, “There’s an indescribable sense of pride and gratitude when reflecting on where we started in the garage of our house to now multiple expansions in a few short years. The expansion allows us to continue our goal of providing consumers with the best value and service in the optics industry.”    

Throughout this incredible journey of growth, Riton remains committed to the vision of providing the best value and service in the optics industry. 

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit ritonoptics.com.