Riton Optics Launches 2022 Product Line

January 10, 2022 by Emily Phillippi in News Stories

Tucson, AZ (10 January 2022)- Riton Optics is pleased to introduce new products for 2022. Riton has been focused on providing consumers with high quality optics and unmatched service at the industry’s most competitive prices. From their home base in Tucson, Arizona, this Military/Law Enforcement Veteran owned optics company has become the industry’s fastest growing optics company by standing out from the competition in quality, value and service.

“We are excited to finally present our new product line for 2022” Riton Optics Founder and CEO, Brady Speth, stated, “We took all of our customer feedback, and our team has created new optics and accessories that I’m proud have the Riton shield.”

Riton will be displaying these new products at Shot Show next week in Las Vegas. For more information on Riton Optics new products for 2022, please see ritonoptics.com.

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit ritonoptics.com

Finalist Optics Manufacturer

Riton Optics Named Finalist as Optics Manufacturer of the Year

October 27, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (27 October 2021)- Riton Optics has been named a finalist for the 2021 Optics Manufacturer of the Year award by the National Association of Sporting Goods Wholesalers (NASGW). As one of six finalists, Riton shares the category with Sig Saur, Leupold, Holosun, EOTECH, and Trijicon.

NASGW was incorporated in 1954 and currently acts as the organizer and sponsor of one of the industry’s most well-known shows, the NASGW Annual Meeting/Expo Event. This show provides educational, marketing and communications opportunities for hunting and shooting sports wholesalers, manufacturers and sales professionals.

Each year, NASGW awards the top optics, accessory, ammunition, and firearms manufacturers who best display a pledge to the two-step distribution process, and who provide outstanding value and service. Their far-reaching assessment strategy of manufacturer performance provides a more balanced appraisal that truly recognizes the best of the best. The nominations are made by wholesaler members that evaluate the performance of manufacturers on four key criteria: distribution policy, marketing, sales, and promotion, logistics and operations, and NASGW and industry support.

With Riton’s performance-based processes, and securing five new distribution partners in 2021, it is obvious what landed them on the finalist list as the Optics Manufacturer of the Year. Also, Riton’s continued focus on service, quality and value goes above and beyond for not only the consumer but also the company’s dealer and distributor partnerships.

Riton Optics Founder and CEO, Brady Speth, stated the following: “Our team has worked very hard this year. With little face to face time with our distributors and events being canceled on short notice, being named a finalist by our industry peers is an incredible validation of our team’s hard work to provide the best value and service in the optics industry.”

As the industry continues to see the quality, service and value that Riton provides in all of their products, there is no doubt that the company will continue to grow at a record pace.

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit ritonoptics.com

Riton Optics MPRD 2

Riton Optics Releases New Pistol Red Dots

August 26, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (27 August 2021) Riton Optics is excited to announce the launch of the new 3 Tactix MPRD 2 and 3 Tactix PRD 2.

As the world’s only Military and Law Enforcement Veteran Owned optics company, Riton has made their mark in the industry by providing quality, value and service superior to market competitors. In their mission to provide best-in-class products and service, Riton’s core focus is always on the customer, including customer product testing and customer influenced product development.

After reviewing customer feedback from the popular 3 Tactix MPRD and 3 Tactix PRD , Riton has developed a highly accurate and durable version two. The new MPRD 2 and PRD 2 are very versatile pistol red dots with shake awake technology, auto brightness, auto shutoff and low battery indicator.

Brady Speth, CEO and Founder of Riton Optics “After launching our first micro pistol red dot last year with great success, our team went above and beyond to create two new red dots that are both tough and affordable.”

Also, unlike many pistol red dots on the market that are made from polymers, both the MPRD 2 and PRD 2 are made from 6061 aircraft grade aluminum and has fully multi-coated, HD glass lenses for optimal clarity and long-lasting performance. It is also waterproof fog proof and shockproof up to 1500Gs.

The MPRD 2 and PRD 2 are available online at ritonoptics.com and will soon be available through any of Riton’s dealers and distributors.

About Riton Optics 

Riton Optics is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that a customer’s hard-earned dollar should buy quality optics with the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson, Arizona and is backed by the Riton Promise Warranty which includes rapid new product replacement on all returns. For more information on Riton Optics and to SEE THE DIFFERENCE, visit www.ritonoptics.com