Hicks Distributor Partnership

Riton Optics Adds Hicks Inc. as Product Distributor

June 21, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (21 June 2021) Riton Optics is eager to announce Hicks Inc. as the newest distributor of Riton Optics products.

Hicks Inc is a family-owned business that is over 100 years old. Located in Luverne, Alabama, Hicks is the number one national wholesale distributor of fishing, hunting, marine, archery and other outdoor products.

Chris Johnson a Buyer at Hicks Inc. says “Riton is a veteran owned optics company that produces high quality riflescopes, red dots, and binoculars. We are excited to be partnering with Riton and look forward to placing these optics in our dealers stores in the near future.”

“Hicks Inc. and Riton are both family-owned businesses which makes this partnership very special” Riton Optics Vice President of Sales, John Piscione said, “As one of the top distributors in this industry, we are excited to expand our product line to more dealers across the country.”

As Riton continues into the second half of 2021, Riton is excited to continue its unpresented growth as they strive to grow and support their wholesale business.

About Riton Optics 

Riton Optics is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that a customer’s hard-earned dollar should buy quality optics with the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson, Arizona and is backed by the Riton Promise Warranty which includes rapid new product replacement on all returns. For more information on Riton Optics and to SEE THE DIFFERENCE, visit www.ritonoptics.com

Lipseys Distribution

Riton Optics Partners with New Distributor Lipsey’s

June 14, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (14 June 2021Riton Optics is thrilled to announce Lipsey’s as the newest distributor of Riton Optics products.

Since their inception in the 1940s, Lipsey’s has grown from a small hide and fur trading company to becoming one of the largest independently owned single location firearms distributors in the country. Located in New Orleans, Louisiana, Lipsey’s goal is to provide, even the smallest dealers, an opportunity to work with a distributor that will increase their inventory turns and profitability.

When asked about the new partnership, National Sales Manager, Garrett Prather responded, “we’re excited to partner with such a reputable, veteran owned company. The quality of Riton Optics is second-to-none and will be a great addition to our Lipsey’s catalog.”

“Lipsey’s will be a great partner for Riton” Riton Optics National Director of Sales, Todd Neice said, “as a family-owned business, they are willing to go the distance for all dealers across the country.”

Riton’s partnership with Lipsey’s is a natural progression of the continued growth Riton has experienced this year.

About Riton Optics 

Riton Optics is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that a customer’s hard-earned dollar should buy quality optics with the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson, Arizona and is backed by the Riton Promise Warranty which includes rapid new product replacement on all returns. For more information on Riton Optics and to SEE THE DIFFERENCE, visit www.ritonoptics.com

FieldStaff Announcement

Riton Optics Announces New FieldStaff Program

May 4, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (4 May 2021) – Riton Optics is thrilled to announce the launch of its new FieldStaff program.

This new program aims to bring together not only fans of Riton Optics but also others just learning about the Riton brand. In return for their excitement and loyalty, Riton will provide all FieldStaffers with free swag and exclusive discounts provided by Sport Optics.

Brand Manager, Eric Hickman remarked “the FieldStaff program is a great opportunity for Riton to increase its reach throughout the country. The FieldStaffers will be able to share the Riton story at their local gun shop, range and community. It’s very exciting to see this program officially get off the ground.”

Apply to become a FieldStaffer today.

The FieldStaff program is just one of the many exciting opportunities that Riton is bringing to their customers in 2021. Stay Tuned.

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com

Chattanooga Shooting Supplies Partnership

Riton Optics Announces New Partnership with Chattanooga Shooting Supplies Inc.

April 29, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (29 April 2021Riton Optics is excited to announce Chattanooga Shooting Supplies Inc. as the newest distributor of Riton Optics products.

Founded in 1977, Chattanooga Shooting Supplies has continued to offer personalized service and top-notch support to dealers across the country. With access to hundreds of the most popular brands in the shooting and outdoor industry, Chattanooga Shooting Supplies Inc, promises competitive pricing with same day shipping. “Being able to offer our customers the products they are looking for is our top priority.” said Ron Staffieri, President and CEO. “Our focus on strategic expansion has given us the opportunity to bring more brands to our customers and continue to serve them.”

Riton’s partnership with Chattanooga Shooting Supplies will increase Riton’s product reach to further promote and expand Riton’s name in the optic marketplace. Riton Optics Director of Sales, Todd Neice said, “The partnership with Chattanooga Shooting Supplies will help to propel Riton’s growth upward. The pairing of the CSSI’s customer base and our products will be a great fit for what we are doing in the marketplace.”

As Riton continues to experience unprecedented growth in the industry, Riton is excited to continue its pledge to be accessible to all dealers within the 2021 year.

About Riton Optics 

Riton Optics is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that a customer’s hard-earned dollar should buy quality optics with the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson, Arizona and is backed by the Riton Promise Warranty which includes rapid new product replacement on all returns. For more information on Riton Optics and to SEE THE DIFFERENCE, visit www.ritonoptics.com

Davidson’s Inc. Wins Riton Optics Distributor of the Year Award

March 25, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (25 March 2021) – Riton Optics is excited to announce that Davidson’s Inc. has received the Distributor of the Year award. Davidson’s Inc. was picked as distributor of the year based off their relationship and support of Riton as well as their successful focus on accessories during the 2020 year.

Kane Cannedy, VP of Purchasing at Davidson’s, said “We are honored to receive this award from a fellow Arizona company. As a newer partner for us, we have been impressed with Riton’s product and people. In our first full year, we saw incredible growth and fantastic feedback from our dealer base. We are proud to be a partner for this great brand!”

Davidson’s has been a Riton distributor for just over a year and has played an important role in making the Riton name visible in stores across the country. As one of the largest firearm distributors in the country, Davidson’s continues to maintain a large inventory of quality firearms from all the world’s top manufacturers.

“We could not be more pleased to announce Davidson’s as our Distributor of the Year for Riton Optics”, said John Piscione, Vice President of Sales at Riton. “From communication to their follow-through, we are consistently reminded why they’re such an industry leader in both firearms and firearms accessory distribution. We’ve always felt our products are of top priority to their team, from day one to the present. It’s an honor to have Riton be represented by such an A-Team, from their executive-level to customer service. We’re grateful for what another year with Davidson’s brings, and for the continued opportunity to collaborate and grow.”

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com

Riton Revolution

Riton Optics Launches Riton Revolution

January 13, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (13 January 2021) – Riton Optics is excited to announce the launch of the Riton Revolution. This free platform will house educational videos from Riton University, a lifestyle podcast called, The Riton Podcast, as well as vlogs and blogs from members of the community.

Riton created this all-in-one platform for not only the experienced shooter but for those just entering this industry.

Riton University, available on the Riton website as well as YouTube, will provide viewers with information ranging from buying your first optic, zeroing your optic to more general topics specific to firearms.

The Riton Podcast, available on all podcasting platforms, will feature Riton’s founder and CEO, Brady Speth as he interviews guests who share Riton’s love of hunting, shooting and the outdoors.

Digital Marketing Manager Emily Phillippi says “we are excited to share this new platform with our community. We not only love our products, but we love this lifestyle and want to share that with everyone.”

This platform will be updated regularly with new videos and blogs to both educate and entertain all walks of life.

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com

Digital Marketing Manager Riton Optics

Riton Optics Announces Emily Phillippi as Digital Marketing Manager

January 7, 2021 by Calley Carpenter in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (07 January 2021) – Riton Optics is pleased to announce the addition of Emily Phillippi to the Riton Optics marketing team, as the Digital Marketing Manager. In this position, Phillippi will be working to expand the company’s digital strategy and online visibility.

Phillippi commented, “Riton Optics has grown tremendously over the past few years and I’m excited to be part of such a passionate and hardworking team.”

Phillippi is a new resident of Arizona and comes to Riton Optics with nearly ten years of digital marketing experience. Her focus on social media and web analytics will help Riton Optics take the next steps in growing their online audience.  

According to Calley Carpenter, Director of Marketing for Riton Optics, “Emily brings an incredible balance to our team with a strong background in data analytics and digital strategy. She is a critical component for the continued growth of the company.”   

With several new additions to the Riton Optics team, there is no doubt that the company will continue its pace as the fastest growing optics company in the industry. 

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com

Riton Partners with Strelok Pro

Riton Optics Products Available on Strelok Pro Ballistic Calculator

January 5, 2021 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (05 January 2021)- Veteran owned optics company, Riton Optics, is proud to announce the addition of their riflescope line to the Strelok Pro Ballistic Calculator.

Providing field proven accuracy since 2001, Strelok Pro has proven itself to be among the top ballistic calculators available to shooters worldwide. With apps available for both Android and iOS platforms, shooters are guaranteed to be right on target with every shot sent downrange.

In order to utilize the platform, simply select Riton optic and reticle combo and input the data to receive corrections. Custom data inputs for distance, wind speed and direction, slope angle, temperature, humidity, barometric pressure, altitude, ammunition data (handloads and factory ammo), barrel twist rate, and much more are all included in the app. 

Riton’s Director of Product Development, Jeremiah Alexander, has the following to say regarding Strelok Pro: “Being new to the shooting game can be overwhelming. A good ballistics calculator is key in getting impacts where you want them and collecting data along the way. I’ve used no application more intuitive than Strelok Pro. Thanks to the Strelok and Riton partnership, I have been able to consistently shoot past two miles.”

For more information, download the Strelok Pro app today.

About Riton Optics
Riton Optics is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that a customer’s hard-earned dollar should buy quality optics with the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson, Arizona and is backed by the Riton Promise Warranty which includes rapid new product replacement on all returns. For more information on Riton Optics and to SEE THE DIFFERENCE, visit www.ritonoptics.com.

Brand Manager Riton Optics

Riton Optics Announces Eric Hickman as Brand Manager

December 29, 2020 by Emily Phillippi in News Stories

Tucson, AZ (29 December 2020)- Riton Optics is pleased to announce Eric Hickman as the new Brand Manager for Riton Optics. Within this position, Hickman is focusing on marketing programs, such as the ProStaff, brand ambassador and influencer programs, as well as the industry relations.

Hickman commented, “I am truly blessed to have this opportunity to work in an industry that I am really passionate about. To be able to do so with Riton Optics is just icing on the cake. The commitment to customer service and delivery of a quality product that is value driven was immediately evident. Furthermore, to do so right in my hometown of Tucson is a perfect fit for me!”

Hickman came to Riton Optics with 21 years of law enforcement experience having just retired as a Sergeant from the Tucson Police Department. In that time, he served in a variety of assignments to include S.W.A.T. and grenadier with Mobile Field Force bringing skills that translate into the optics industry. He also grew up hunting and shooting with his father from a very young age. He is a Tucson native and received a degree in Accounting and Finance from the University of Arizona.

According to Calley Carpenter, Director of Marketing for Riton Optics, “Beyond Eric’s passion and experience with shooting and optics, he has a great ability to connect with people and effectively manage relationships.”

With the addition of staff and a recent expansion, Riton Optics is continuing to push the market.

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com

 

International Riflescope Company

Riton Optics Expands Internationally

December 22, 2020 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (22 December 2020) – Riton Optics has continued to grow and has now expanded into the global market. From Canada to New Zealand, Riton Optics is now available from distributors in five of the seven continents.

Riton Optics has added these distributors to support their product around the world: Big Rock Canada, Optics Trade Slovenia, Sayad Najd Trading Est Saudi Arabia, Aussie Knives Australia, Verotest South Africa, Skenko International Eastern Block Countries, Intersec, and Integra New Zealand.

Todd Niece, Director of Sales says “Our goal is to continue developing and expanding our international distribution channels. We feel that the global market will help support our brand for future growth and global brand recognition.”

With increased domestic and international distribution, Riton Optics is sure to move into the new year with continued growth to become a major player in the optics industry.

About Riton

Riton Optics is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com.

Ballistic’s Best Names Tactix Series Best New Scope Line

December 15, 2020 by Emily Phillippi in News Stories

Tucson, AZ (15 December 2020) – Each year Ballistic magazine presents readers with the Ballistic’s Best edition featuring all of the top brands and products. Riton Optics is proud to announce their title of Ballistic’s Best New Scope Line in this year’s edition.

Ballistics Best Winner

In January of 2020, Riton Optics released an all new product line, including the Primal (hunting), Tactix (tactical) and Conquer (long distance) series of optics. The Tactix series, specifically, features red dots and Low Power Variable Optics (LPVO) that are built to withstand the demands of the tactical end user. Optimal for short range shooting and tactical weapons platforms, the Tactix series provides high performance, high quality, compact optics.

The Riton Optics Tactix series has claimed the Best New Scope Line designation in the Ballistic’s Best edition. Ballistic specifically features Riton’s 5 Tactix 1-6×24 as being the best valued scope when compared to other scopes in its class. With Riton HD glass and a proprietary illuminated, First Focal Plane (FFP) reticle, this optic is a high-quality riflescope at a budget friendly price.

“We are honored to receive such a distinguished award in the industry,” says Brady Speth, CEO and Founder of Riton Optics. “This honor further supports our focus to continue providing consumers with best-in-class products backed by the industry’s best service.”

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com.

Product Development Riton Optics

Jerimiah Alexander Promoted to Director of Product Development

December 10, 2020 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (10 December 2020) – As Riton Optics continues their rapid growth, the company is proud to announce the promotion of Jerimiah Alexander to Director of Product Development

Alexander began his career with Riton Optics in its infancy and has been an integral part of the company’s growth over the last six years, working on both the sales and marketing sides of the business. As Riton’s needs have grown, he began focusing on consumer feedback and design, leading to the 2020 product line featuring Riton’s proprietary reticle designs

Trained and certified by Charlie Mike Precision (CMP), Alexander is a certified long range shooting instructor. He hones his skills constantly through teaching shooting, competing, and developing the next new products and reticles for Riton Optics. Alexander carries a notable shooting accomplishment with his successful 5,025 yard shot with his own confirmed impacts past two miles. 

According to Alexander, “It is my job, and quite frankly my passion, to couple my experience with our consumer’s input to make sure Riton is on the cutting edge of optics development and constantly meeting customer demands.” 

Riton’s rapid growth over the past three years has continually led to the onboarding of new personnel and promotion of current team members. There’s no sign of slowing down for this booming company. 

About Riton

Riton Optics is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty, which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit www.ritonoptics.com.

 

Riton Optics X& Conquer

Riton Optics Announces New Partnership with RSR Group

December 4, 2020 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (4 December 2020Riton Optics is excited to announce RSR Group as the newest distributor of Riton products.

Since 1977 RSR Group, Inc. has provided its customers with the speed and convenience of ordering from regional branches. Dealers can simply call a nearby sales center and have their order shipped on the same day and by the most inexpensive means. RSR Group’s national sales network provides dealers with neighborhood service combined with the vast buying power of a national corporation.

The RSR Group, Inc. has revolutionized the shooting sports industry. The company has become a top distributor in the shooting sports market and has been recognized for its commitment to the industry and its programs. By partnering with the RSR Group, Riton Optics is able to expand its reach to more dealers across the country.

Riton Optics Director of Sales, Todd Niece said, “The partnership with RSR will help to propel Riton’s growth upward. The pairing of the RSR customer base and our products will be a great fit for what we are doing in the marketplace.”

As Riton continues to experience unprecedented growth in the industry, the partnership with RSR Group will only further support the expansion efforts in 2021.

About Riton Optics 

Riton Optics is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that a customer’s hard-earned dollar should buy quality optics with the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson, Arizona and is backed by the Riton Promise Warranty which includes rapid new product replacement on all returns. For more information on Riton Optics and to SEE THE DIFFERENCE, visit ritonoptics.com

Director of Operations Riton Optics

Riton Optics Announces Dave Franklin as Director of Operations

December 3, 2020 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (3 December 2020)- Riton Optics is pleased to announce the promotion of Dave Franklin to the position of Director of Operations for Riton Optics. Franklin will focus on managing customer service and oversee quality control operations. He previously served as the Quality Control Manager.

Franklin stated the following, “I feel like I joined this incredible team at just the perfect moment. Riton Optics is growing at a rapid pace, but we still maintain a small family atmosphere. Furthermore, the opportunity to work in this industry is a dream come true as cliché as that may sound.”

Franklin comes to Riton Optics with numerous years of experience as a general manager in the food industry supervising as many as 100 people at a time. He was born in Tucson, left for opportunities in other states but returned to the city he loves. Franklin grew up hunting and fishing with his family and has a passion for all things outdoors.

According to Carrie Speth, Chief Operations Officer for Riton Optics, “Through his time as Quality Control Manager, Dave continually demonstrated an incredible work ethic. His hard work and dedication, paired with his knowledge and passion for the outdoors, made him the absolute best person to lead our growing operations team.”

With several new additions to the Riton Optics team, there is no doubt that the company will continue its pace as the fastest growing optics company in the industry. 

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit ritonoptics.com

Riton Optics Sponsors Shoot for $1 Million Sweepstakes

December 1, 2020 by Emily Phillippi in News Stories

FOR IMMEDIATE RELEASE

Tucson, AZ (1 December 2020) – Riton Optics is proud to be a sponsor of Athlon Outdoors Shoot for $1 Million Sweepstakes. From now until January 31st, eligible participants can enter to win a Riton Optics package that includes some of Riton’s most popular products, $80,000 in additional prizes or the $1 million grand prize.

The Riton Optics prize pack includes the 5 Conquer 5-25×50 MRAD, which features a 34mm tube, First Focal Plane (FFP) reticle, integrated throw lever, and advanced Riton R5 Zero Stop turrets. The package also contains the 1 Tactix ARD, an ultra-precise red dot comes with a lower 1/3 co-witness QD mount and a flush mount for the perfect mounting height no matter the platform. The final item is the 5 Primal 10×42 Binoculars. These Riton binoculars are built with a lightweight magnesium alloy frame that can handle the most rugged applications.

Regarding the sweepstakes, Director of Marketing for Riton Optics, Calley Carpenter said, “Athlon Outdoors is a valued partner of ours, and we are excited to be a part of something that is reaching beyond the norm to find new ways to engage consumers in a fun and exciting way.”

For information on Riton Optics’ participation in the “Shoot for a $1Million” giveaway, visit https://www.ballisticmag.com/shoot-for-one-million/. You can sign up there to win a million dollars worth of prizes and cash, including a Riton Optics 5 Conquer 5-25×50 MRAD, 1 Tactix ARD and a 5 Primal 10×42 Binoculars. Submit your entry by 11:59 PM ET on January 31, 2021.

About Riton 

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit ritonoptics.com.