Product Development Riton Optics

Jerimiah Alexander Promoted to Director of Product Development

December 10, 2020 by Emily Phillippi


Tucson, AZ (10 December 2020) – As Riton Optics continues their rapid growth, the company is proud to announce the promotion of Jerimiah Alexander to Director of Product Development

Alexander began his career with Riton Optics in its infancy and has been an integral part of the company’s growth over the last six years, working on both the sales and marketing sides of the business. As Riton’s needs have grown, he began focusing on consumer feedback and design, leading to the 2020 product line featuring Riton’s proprietary reticle designs

Trained and certified by Charlie Mike Precision (CMP), Alexander is a certified long range shooting instructor. He hones his skills constantly through teaching shooting, competing, and developing the next new products and reticles for Riton Optics. Alexander carries a notable shooting accomplishment with his successful 5,025 yard shot with his own confirmed impacts past two miles. 

According to Alexander, “It is my job, and quite frankly my passion, to couple my experience with our consumer’s input to make sure Riton is on the cutting edge of optics development and constantly meeting customer demands.” 

Riton’s rapid growth over the past three years has continually led to the onboarding of new personnel and promotion of current team members. There’s no sign of slowing down for this booming company. 

About Riton

Founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty, which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit